Start 2014 with Sweet Clarity! Before you take another marketing seminar… before you send out your next campaign… before you throw up your arms and hire a copywriter… define, focus, and name your entrepreneurial message.
Once you create this sweet clarity for your business, your marketing and copywriting will become one hundred times easier and more powerful, because you can use this message with its authentic voice, language, and brand, in all of your marketing mediums: Websites, newsletter, brochures, landing pages, etc. Your clear, unique, and attractive message will unify your marketing and branding, and truly make you stand out.
[Note: This program will give you the message that needs to come from you even if you hire copywriters or other content providers. Although, the question will emerge: Why pay them when you are now empowered to do it yourself?]
Sweet Clarity is a program that will help you define, focus, and articulate the message at the core of your business, the message that puts your business into mission mode.
Define When you create your business from a place deep within you, everything about your business will “make sense.” Knowing who you are and what drives you is key to creating an authentic business message.
Focus Think about the relief you feel when a camera lens comes into focus. With a business message, the perfect focus point is one that is balanced: The message needs to be true to you and still speak to your potential clients. It needs to hold the inspiration of a big vision, with the specificity of a solid foundation.
Voice The language you use to describe your business makes a huge difference in how people will see it, and how clearly it shines. The language you use should reflect your business on multiple layers, and should also display your authentic and unique approach.
Together, these three steps will bring that last and crucial bit of clarity to your business message, which is critical to your success. You will no longer compete with other similar businesses, because you will have a distinct and distinctive offering to share.
An Innovative and Unique Approach In this program we take an innovative and creative approach. By using this approach, you will be able to "loosen up" your thinking so that your "genius ideas" can come through, and activate your writing super powers so that you can write the compelling copy and content that you need for your business.
NEXT ONLINE WORKSHOP Saturdays, 10 am - 12:30 pm January 4 & 18 and Feb 1, 2014
$299 Early Bird Price $199 (Sign up by December 30, 2013)
BONUS: Discounted Sweet Clarity Coaching Sessions with Sakada For the duration of the workshop and for one month past the last workshop session, you will have access to ala carte, one-on-one coaching with Sakada at a discounted price.
